Company Overview
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR XFINITY Series™, and NASCAR Gander Outdoor Truck Series™), four regional series, one local grassroots series and three international series. NASCAR is a company driven by technology and innovation, both of which are central to competition and are at the core of our sport. The sport’s impact is demonstrated with a strong corporate and media footprint. In 2017, more than 1 in 4 (28%) FORTUNE 500 companies continue to invest in NASCAR; while 58 million unique TV viewers, 55 million unique visitors to NASCAR’s in-house operated digital properties and 12 million followers on social platforms consume the sport at home. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit http://www.NASCAR.com and http://www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR’).
Job Description
The Coordinator, Partnership Marketing leads projects and activities for the Partnership Marketing Department in support of company, department and Official Partner goals.
Candidates who have been successful in this role have a hunger to be the best in their field through continuous learning and comfortability the ever-growing landscape that is Motorsports.
Role is supporting the NASCAR Charlotte Office
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
- Oversee day-to-day relationship, engagement and management of assigned partners
- Work closely with Account Managers in the planning, fulfillment and execution of partner contracts
- Evaluate Partner activations to ensure contractual assets fulfillment of partner obligations (including television, social, digital, event, promotional, etc.)
- Lead research for Partnership Marketing; work closely with Analytics and Insights team on customized research as needed
- Proactively identify, review, and fulfill internal and external stakeholder logistical requests and needs for successful at-track events throughout the season
- Serve as primary point-of-contact at select events
- Manage the creative approval process for Partner marketing and advertising
- Build presentations, track social media metrics, and gather data as needed
- Manage the documentation of Partner data; interpret data for inclusion in reports and contract summaries
- Manage department databases
- Actively participate in the management of the department's budget
Travel: 35%, including weekends
Qualifications.
- Bachelor's degree (B. A.) from four-year college or university and a minimum of three (3) years related experience and/or training; or equivalent combination of education and experience
- Advanced PowerPoint skills required
- Strong organizational skills
- Strong customer service skills
- Excellent written and verbal communication skills
- Strong working knowledge of social media platforms (Facebook, Twitter, Instagram, etc.)