Every one of the people working behind the scenes of Formula 1 are vital to keep the wheels turning. The role of CRM and Data Business Analyst is an important part of the team.
Reporting into the Senior CRM & Customer Service Ops Manager, you will:
- Design, plan and oversee the implementation of optimal data workflow solutions which are consistent and aligned with the overall CRM objectives and strategy.
- Work directly with technologists to develop use cases and functional specifications documents.
- Understand, translate and prioritise end user needs across the affected business areas, documenting their requirements accurately and sufficiently, prior to software configuration / development and implementation.
- Mapping business requirements to system/technical requirements and ranking into mandatory, desirable and optional categories. Agreed proposals will also elaborate on delivery methods/options, costs and timescales involved.
- Proactively engage with business users to develop a plan for introduction/upgrades/integrations of software systems, anticipating and meeting future business demands.
- Liaising with Technical Project Managers, Product Managers and wider project stakeholders (which may include 3rd party consultants/suppliers), establishing and maintaining effective and efficient relations.
- Liaise and provide reports to the Head of CRM and Fan Data on a regular basis, to keep them informed of matters arising from assigned projects / activities.
- Liaise with Implementation Team to obtain accurate estimates for projects/tasks, in terms of duration, resource and costing. Provide input regarding risks, schedule, scope and trade-offs.
- Perform full cycle project/task analysis, through Conception, Technical Design, Development, UAT Testing, Go-Live and Handover stages. Support and enable the production of high quality, reliable solutions including comprehensive documentation, which require the minimal of maintenance and support. Deliver these to scope.
- Ensure regular, ongoing visibility of project/task process, by updating relevant JIRA and in house channels.
- Support and play a key role in the Change Management Process. Challenge and question proposed changes, if justification is understood or not.
- Lead User Acceptance Testing (UAT) and create/manage execution of test plans, to ensure the root cause is addressed, the acceptance criteria are met, and the outcome meets the defined objectives.
- Produce appropriate and complete documentation for all requirements/ enhancements/ projects worked on and assist with communication/distribution/publication of this documentation. This may include compiling test/ diagnosing facilities.
Specification Essentials
- HND or Hons Degree in Computer Science or related technical discipline or relevant experience in the Software Development environment.
- Experience in Salesforce (SFMC, Data Cloud, MC Personalisation) CRM with end-to-end implementation experience.
- Soliciting, gathering and analysing user input and requirements.
- Experience creating wireframe documents with information architecture.
- Authoring requirements, definition and related documentation.
- Collaborating with business stakeholders, business process owners, technical project managers and technical teams to execute business analysis tasks.
- Working as a Technical Business Analyst using Agile software methodology, supporting a variety of technologies.
- Proficient use of Microsoft Office/Project/Visio/JIRA/Confluence or similar applications.
- Working with XML, JavaScript, Relational Databases and SQL.
- Experienced in working with Object Oriented Design and UML.
- Proven analytical and problem-solving skills, the ability to evaluate, report and converse effectively.
- Ability to adapt effectively to changing targets and objectives and ensure tight deadlines are achieved.
- Good communication, facilitation, negotiating and influencing skills, alongside the ability to translate user needs into complex technical requirements and vice versa.
Be the force behind Formula 1!
Organisatie:
Formula One