The Marketing Coordinator position at QA1 is a dynamic position influencing how the company’s products and services are represented to dealers and end consumers. This important role involves assisting the marketing team with a variety of communication media, advertisement and event planning projects.
Duties and Responsibilities include the following:
- Develops advertising text and layouts as part of print and online advertising materials.
- Writes and submits press releases and e-newsletters to publications and communications.
- Updates website with recent news and product updates.
- Assists in reviewing website analytics and online advertisements and makes recommendations for enhancements.
- Updates annual product catalogs and works with Sales and Engineering for new product updates
- Maintains a social media presence and interacts with fans and followers on social media platforms.
- Coordinates and manages administrative functions related to events including tradeshows and open houses.
- Shoots photos of new and updated products and events.
- Coordinates ordering of promotional items.
- Promotes internal communications.
- Assists in the development of company product and technical videos.
- Develops and coordinates multimedia packages for both B2B and B2C including letters, brochures, video, and point-of-purchase displays.
- Assists the Sales Team with marketing project requests.