Graphic Designer

Rahal Letterman Lanigan Racing, which fields professional race teams in the Verizon IndyCar Series, IMSA WeatherTech Sports Car Championship and Jaguar Land Rover eTrophy Series is seeking a talented professional to support the creative design and graphic development of its motorsports portfolio related to both competition and commercial related initiatives. This includes the ability to establish a brand direction and identity for the team’s race cars, uniforms, transporters, pit equipment, apparel, team collateral, signage and branding as well marketing materials, social media and digital assets used both internal and externally.

PRIMARY DUTIES AND RESPONSIBILITIES:

  • Establish the team’s creative direction and overall RLL brand guidelines and standards designed to optimize commercial equity for the RLL organization while upholding partner style guides
  • Manage the overall creative design and production process for RLL competition assets
  • Creating a wide variety of team marketing assets including, but not limited to:
  • Race car liveries (3D experience required), uniforms, apparel, transporters, pit and garage equipment
  • Creates designs for team assets and manages production timelines and installation process ensuring brand standards are upheld
  • Manages the graphics installation process and assists with implementation of produced graphics on team assets
  • Lead the concept design, layout, production and printing of all deliverables
  • Supports Business Development team with the building of proposals and presentations for new relationships
  • Supports Marketing team in visual communications to support partner relationships including collateral, merchandising, event communications, reporting, digital and social media graphics
  • Ensures graphic design elements for team competition assets are scaled in 2D and 3D formats for accurate and efficient production and installation
  • Project management: articulates project scope and objectives, deadlines, time management, approval channels and procedures, budgeting, organization and vendor capabilities
  • File organization and archiving
  • Vendor management of production and graphics installation vendors
  • Collaborates across organization including sales, marketing, communications, competition and external design partners and vendors
  • Manages artwork scaling and coordinates installation of graphics on team assets