Digital Marketing Specialist

Motivated by the idea that experiences were best made behind the wheel, QA1 manufactures high performance suspension and driveline designed for those who #goDRIVEit.

Founded in 1993, QA1 is an industry leader in performance shocks, suspension components, composite driveshafts, rod ends, spherical bearings and related accessories for the motorsports and industrial markets. QA1 has more than 100,000 square feet of office and manufacturing space in Lakeville, Minnesota. The state-of-the-art facility includes a complete line of CNC machines, hydraulic presses, filament winding and laser cutting equipment that permit all-inclusive shock absorber, suspension component and composite driveshaft manufacturing and assembly operations. QA1’s quality system is certified to the ISO 9001 standard.

QA1 is looking for a Digital Marketing Specialist who will be responsible for strategizing, implementing, optimizing, and analyzing marketing campaigns and initiatives in conjunction with marketing leadership. The role will assist with executing marketing tactics to support and deliver on the overall marketing strategy that will drive buyer engagement and result in leads and profitable growth.

Duties and Responsibilities

  • Design, build, launch, measure, and optimize marketing campaigns and initiatives
  • Analyze campaigns and initiatives and provide recommendations to optimize performance
  • Collaborate with subject matter experts to create and personalize high level messaging and supporting content
  • Perform tests and ensure precision in campaign implementation
  • Maintain product data and update data systems within internal and external databases
  • General marketing support (web content, trade show & conference support, etc.)
  • Other duties as assigned

Requirements

  • Proven experience as marketing specialist or similar role (minimum of 4 years)
  • Solid computer skills, including MS Office, Adobe Creative Suite and applications (Web analytics, Google Adwords, etc.)
  • Exceptional communication and writing skills
  • Excellent organizational and project management skills

Education/Experience:

Bachelor's degree (B. A.) in marketing from four-year college or university; and four years of related experience and/or training; or equivalent combination of education and experience.

Knowledge, Skills and Other Abilities:

  • Independent
  • Strategic thinker
  • Team player
  • Oral and written communication skills
  • Knowledge of design principles
  • Multi-tasking skills
  • Time management
  • Organization
  • Creative
  • Knowledge of the performance automotive industry is a plus

Equal Employment Opportunity

QA1 Precision Products Inc. provides equal employment opportunity to all individuals regardless of their rate, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.