Digital Marketing Executive - Motorsport

Summary:

Always dreamt of working with influential motorsport and automotive individuals, brands and businesses?

Do your friends know you as that person who just cannot make any other plans whilst race events are on? 

Do you spend all your time keeping up-to-date with teams, drivers, and results?

If this sounds like you, you may be the perfect fit for the latest role at Ignition Collective: Motorsport Digital Marketing Executive. We are looking for a motorsport-mad marketeer to work on our motorsport and automotive accounts.  

From brand identity, social media content, product launches, website design and build, and pretty much everything else we are tasked with - you'll support us with igniting great ideas and literally making marketing happen.

The Motorsport Digital Marketing Executive role:

  • Closely monitor client race activity, series updates and race results

  • Manage the delivery of client content plans and social strategies across all key social channels, including Facebook, Instagram, Twitter, TikTok, YouTube, and LinkedIn

  • Design digital content for web and social media, including graphics, film, and photography

  • Support the account management teams in creating digital campaigns and content plans for a wide range of clients

  • Provide comprehensive reporting, analysis, and ongoing insights and recommendations to hit and exceed client expectations and KPIs

  • Keep up-to-date with new technical and creative developments in digital marketing with awareness of social trends and competitors

  • Follow news, updates and trends in the motorsport and automotive industry and update the wider agency team 

  • Develop digital asset libraries to create a resource that provides clients with access to a wide range of photographic, film, and information resources for digital marketing

  • Develop and grow automotive and motorsport clients' social media communities, increasing the quality and quantity of followers, following aspirational accounts, conducting daily interaction, mentions, and sharing of content

  • Assist IC Project Managers as required with any other project-specific tasks such as brand campaigns, product launches, website builds, and more

What we need from you:

  • A keen interest and understanding of motorsport and automotive

  • A passion for digital marketing and social media 

  • Strong organisational and planning skills

  • A highly motivated "can-do" attitude

  • Strong copywriting skills

  • The ability to work effectively as part of a team

  • A desire to share original and creative ideas

Knowledge and experience of the following would be an advantage:

  • Experience with motorsport and automotive clients 

  • Developing social media content and recognising opportunities for unique and successful content

  • Generating new ideas that utilise video, animation, voice and photography 

  • Using and updating a website (CMS)

  • Using Google Analytics and social media analytics for reporting and to optimise campaigns

  • Experience in developing audience engagement on social media, particularly Facebook, Twitter, LinkedIn, and Instagram

  • Adobe Suite (specifically Photoshop, InDesign or Illustrator) 

What you'll get from us:

  • The opportunity to make an impact and develop your digital marketing career

  • An innovative and friendly workplace with a team we're proud to be part of

  • A flexible office and working from home policy 

  • Pension 

  • 25 days holiday + public holidays

  • Your birthday off 

  • Training and development 

Organisation: 
Ignition Collective